Helping families share their stories

Helping families share their stories

Helping families share their stories

Helping families share their stories

Helping families share their stories

My team was tasked with creating an end-of-life service to help families prepare for letting go. Early on, we found that people care deeply about what happens to their most prized possessions. However, few have a plan in place for what to do with them. This is Morrie, an app which brings together families through sharing their favorite memories.

My team was tasked with creating an end-of-life service to help families prepare for letting go. Early on, we found that people care deeply about what happens to their most prized possessions. However, few have a plan in place for what to do with them. This is Morrie, an app which brings together families through sharing their favorite memories.

My team was tasked with creating an end-of-life service to help families prepare for letting go. Early on, we found that people care deeply about what happens to their most prized possessions. However, few have a plan in place for what to do with them. This is Morrie, an app which brings together families through sharing their favorite memories.

DISCOVERY + EXPLORATION

DISCOVERY + EXPLORATION

DISCOVERY + EXPLORATION

During our initial research we discovered Swedish Death Cleaning — a thoughtful method which helps you organize your belongings before you pass on. This idea inspired us to dive deeper and question what plans people currently have in place for their own things.

During our initial research we discovered Swedish Death Cleaning — a thoughtful method which helps you organize your belongings before you pass on. This idea inspired us to dive deeper and question what plans people currently have in place for their own things.

During our initial research we discovered Swedish Death Cleaning— a thoughtful method which helps you organize your belongings before you pass on. This idea inspired us to dive deeper and question what plans people currently have in place for their own things.

During our initial research we discovered Swedish Death Cleaning — a thoughtful method which helps you organize your belongings before you pass on. This idea inspired us to dive deeper and question what plans people currently have in place for their own things.

During our initial research we discovered Swedish Death Cleaning — a thoughtful method which helps you organize your belongings before you pass on. This idea inspired us to dive deeper and question what plans people currently have in place for their own things.

So we talked to grandma and grandpa and mom and dad and their friends. Throughout the discovery phase, I drafted questions for our team to conduct interviews and gauge interest in a service that would catalog family heirlooms. The response was overwhelming positive. We used the collected data from the surveys to seed our first brainstorming session.

And grandpa and mom and dad and their friends. Throughout the discovery phase, I drafted questions for our team to conduct interviews and gauge interest in a service that would catalog family heirlooms. The response was overwhelming positive. We used the collected data from the surveys to seed our first brainstorming session.

So we talked to grandma and grandpa and mom and dad and their friends. Throughout the discovery phase, I drafted questions for our team to conduct interviews and gauge interest in a service that would catalog family heirlooms. The response was overwhelming positive. We used the collected data from the surveys to seed our first brainstorming session.

So we talked to grandma and grandpa and mom and dad and their friends. Throughout the discovery phase, I drafted questions for our team to conduct interviews and gauge interest in a service that would catalog family heirlooms. The response was overwhelming positive. We used the collected data from the surveys to seed our first brainstorming session.

morrie-whiteboard
Excerpt from whiteboarding sprint

We kicked things off with a whiteboarding sprint to identify pain points, user attributes, and common themes. I distilled it into four primary goals for the project:

We kicked things off with a whiteboarding sprint to identify pain points, user attributes, and common themes. I distilled it into four primary goals for the project:

We kicked things off with a whiteboarding sprint to identify pain points, user attributes, and common themes. I distilled it into four primary goals for the project:

PRESERVING STORIES
Bringing a family together to celebrate life and pass on traditions

PRESERVING STORIES
Bringing a family together to celebrate life and pass on traditions

PRESERVING STORIES
Bringing a family together to celebrate life and pass on traditions

DYING RESPONSIBLY
Knowing that you are not leaving behind a burden

DYING RESPONSIBLY
Knowing that you are not leaving behind a burden

DYING RESPONSIBLY
Knowing that you are not leaving behind a burden

PRACTICING MINDFULNESS
Being thoughtful and intentional about your things

PRACTICING MINDFULNESS
Being thoughtful and intentional about your things

PRACTICING MINDFULNESS
Being thoughtful and intentional about your things

MAKING LIFE EASIER
Using technology to streamline the process of going through a lifetime of memories

MAKING LIFE EASIER
Using technology to streamline the process of going through a lifetime of memories

Customer Journey Maps: Boomer and Millennial

It was important that our service help bridge the technology gap between generations. Initially, there are more touchpoints for older users to match their current level of comfort with technology. However, after a few successful interactions, we expect usability to be familiar and comfortable for all user groups.

It was important that our service help bridge the technology gap between generations. Initially, there are more touchpoints for older users to match their current level of comfort with technology. However, after a few successful interactions, we expect usability to be familiar and comfortable for all user groups.

IDEATION

IDEATION

IDEATION

Morrie's design system addresses both digital and print applications.  Many of the elements are hand-touched, well-loved, and a little worn, much like our most treasured belongings.

Morrie's design system addresses both digital and print applications.  Many of the elements are hand-touched, well-loved, and a little worn, much like our most treasured belongings.

Morrie's design system addresses both digital and print applications.  Many of the elements are hand-touched, well-loved, and a little worn, much like our most treasured belongings.

Morrie's design system addresses both digital and print applications.  Many of the elements are hand-touched, well-loved, and a little worn, much like our most treasured belongings.

Morrie-logo-iterations
Early logo exploration

When choosing a name, we wanted it to evoke a sentiment of remembrance. Our team was drawn to the idea of memento mori and an association with the novel Tuesdays with Morrie. Since this project is centered around people, we chose the latter spelling.

When choosing a name, we wanted it to evoke a sentiment of remembrance. Our team was drawn to the idea of memento mori and an association with the novel Tuesdays with Morrie. Since this project is centered around people, we chose the latter spelling.

Design System: Branding, Icons, UI components

Our primary brand assets emphasize readability and nostalgia. I worked alongside our art director to flesh out the UI components and uphold these tonal guidelines. This was accomplished using high contrast, legible type, and ample whitespace.

Our primary brand assets emphasize readability and nostalgia. I worked alongside our art director to flesh out the UI components and uphold these tonal guidelines. This was accomplished using high contrast, legible type, and ample whitespace.

Our primary brand assets emphasize readability and nostalgia. I worked alongside our art director to flesh out the UI components and uphold these tonal guidelines. This was accomplished using high contrast, legible type, and ample whitespace.

morrie-sketches
Interface sketches

With only nine weeks to complete the project, our team needed to move quickly. Starting with paper prototypes made it easy to collaborate and prioritize the features we needed. Cutting the extras first made moving into a higher fidelity version with Sketch easier.

With only nine weeks to complete the project, our team needed to move quickly. Starting with paper prototypes made it easy to collaborate and prioritize the features we needed. Cutting the extras first made moving into a higher fidelity version with Sketch easier.

With only nine weeks to complete the project, our team needed to move quickly. Starting with paper prototypes made it easy to collaborate and prioritize the features we needed. Cutting the extras first made moving into a higher fidelity version with Sketch easier.

PROTOTYPE

PROTOTYPE

All stories matter with Morrie. It was very important that we didn't restrict how a story could be told. Through pictures, writing, or speech — we decided to tackle them all.

All stories matter with Morrie, so it was very important that we didn't restrict how a story could told. Through pictures, writing, or speech — we decided to tackle them all.

All stories matter with Morrie, so it was very important that we didn't restrict how a story could told. Through pictures, writing, or speech — we decided to tackle them all.

All stories matter with Morrie, so it was very important that we didn't restrict how a story could told. Through pictures, writing, or speech — we decided to tackle them all.

Morrie-ipad-album
Family member's album

Inspired by a traditional photo album, I opted for a card layout to view a full album. It is the best option for scrolling down memory lane, as it relies heavily on visuals and scannability. By using cards we could also take advantage of sorting and bookmarking features.

Inspired by a traditional photo album, I opted for a card layout to view a full album. It is the best option for scrolling down memory lane, as it relies heavily on visuals and scannability. By using cards we could also take advantage of sorting and bookmarking features.

Inspired by a traditional photo album, I opted for a card layout to view a full album. It is the best option for scrolling down memory lane, as it relies heavily on visuals and scannability. By using cards we could also take advantage of sorting and bookmarking features.

Inspired by a traditional photo album, I opted for a card layout to view a full album. It is the best option for scrolling down memory lane, as it relies heavily on visuals and scannability. By using cards we could also take advantage of sorting and bookmarking features.

Morrie-ipads-story
Item and story page

The story itself is the most valuable content we aimed to preserve. Whether long or short it made sense to let the story dominate the page. Plus we included a bonus option to attach a voice recording, giving a family more to hold on to if a loved one passes.

The story itself is the most valuable content we aimed to preserve. Whether long or short it made sense to let the story dominate the page. Plus we included a bonus option to attach a voice recording, giving a family more to hold on to if a loved one passes.

The story itself is the most valuable content we aimed to preserve. Whether long or short it made sense to let the story dominate the page. Plus we included a bonus option to attach a voice recording, giving a family more to hold on to if a loved one passes.

Morrie-ipads-comment
Comment thread

Retelling and reminiscing about a story can often deepen a relationship bond. The comment area is a dedicated space for members to share their attachments to a story, tag each other, and pass along the love at their convenience.

Retelling and reminiscing about a story can often deepen a relationship bond. The comment area is a dedicated space for members to share their attachments to a story, tag each other, and pass along the love at their convenience.

REFLECTION

REFLECTION

Throughout this project friends, family, and our advisors told us about how they wished this project were real. Morrie validated their desire and imagined the possibility of people connecting through their memories using technology at all stages in life.

Throughout this project friends, family, and our advisors told us about how they wished Morrie were real. There was a clear desire for people to pass on stories socially and collaboratively using technology.

Throughout this project friends, family, and our advisors told us about how they wished this project were real. Morrie validated their desire and imagined the possibility of people connecting through their memories using technology at all stages in life.

Throughout this project friends, family, and our advisors told us about how they wished this project were real. Morrie validated their desire and imagined the possibility of people connecting through their memories using technology at all stages in life.

ROLES

ROLES

ROLES

ROLES

ROLES

UI Design
UX Design

UI Design
UX Design

UI Design
UX Design

UI Design
UX Design

UI Design
UX Design

TOOLS

TOOLS

InDesign
Photoshop
Sketch

InDesign
Photoshop
Sketch

InDesign
Photoshop

Sketch

InDesign
Photoshop
Sketch

InDesign
Photoshop
Sketch